Rhema (Coffeehouse)

Rhema was started by a dear friend of mind following Gods calling for their life. We worked together in the past and she felt the calling to open a coffee house in her new town and came to me to build the identity. One of the unique things about this identity is during the selection phase we had the potential logos on clear paper and were able to mix and match them with the different type marks.

One of the coolest things about working with this identity is the Owner who has such a love for connecting and providing for her community. Thus the identity needed to reflect the unique nature of the business. We worked together to create the logo mark that is based on the stain a coffee mug makes when left on a napkin. The mark is a visual representation of what happens when you are able to forgo worrying about where you are and are able to connect with a friend and have a real and meaningful conversation. The logomark then influenced the typography to flow together like a good conversation or a piece of music you can hear on one of their music nights.

The logo now lives on a host of different products including their awning, Business and loyalty cards, social media posts, a stamp with their logo and a handful of other products.

  • Strategy

  • Branding

  • Print

  • Digital

  • Product Design

Repeating pattern of the word "Rhema" written in cursive along with a circular, sketch-like design in light orange on a pale blue background.
Color palette with six circles in dark brown, blue, light gray, orange, and rust, separated by a gray vertical stripe on a split background with white and light gray sections. Reema logos in various colors and positions.
Neon sign with the word 'Rhema' and a circular design inside a glass door.
A layered iced coffee in a plastic cup with a straw, placed on a wooden table. In the background, there is a potted green plant with variegated leaves.
Two social media post mockups for rhema coffee shop. The left post features a brown background with white text stating, "REAL COFFEE. JUST DOWN THE STREET." and includes an address at 1110 Hennepin Ave N, Glencoe, MN 55336. The right post has an abstract, colorful background with text saying, "OPEN NOW!" and a small logo in the corner.
A food menu for Rhema restaurant featuring sections for sandwiches, salads, soups, bakery, and desserts with item descriptions and prices, including a brown and gray color scheme and a circular logo at the top.
A pink sign with the word "Rhea" written in cursive, along with a crescent moon outlined on it, mounted on a beige wall next to a balcony with green plants.