Sutton Workshop
Sutton workshop is something of a revelation and a long time coming for the owner who has jumped into multiple jobs before starting his own company. He has spent a few years apprenticing at a sawmill learning all about carpentry, logging, building and sawing. While he is not an expert carpenter he loves the work and wanted to branch into getting his own clients.
The carpentry industry is in a bit of an interesting spot. A lot of carpenters end up working in commercial or residential construction swinging a hammer and learning the ins and outs of building a house. Sutton workshop is a bit different, he works with home owners and clients to create one of a kind custom wood pieces including: tables, benches, bar tops, mantles, shelving and more.
Since the business is a little different he needed an identity that reflected what industry it existed in but really stood out from the crowd. His logomark was able to be incorporated into a monogram with all the letters of the business sitting within the one mark while the color scheme is a deep blue reflecting trust but a bright orange to stand out when viewed against the identity of similar businesses.
Strategy
Branding
Print
Digital
